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#1) Grouping Search and Display Together Google Adwords offers two different targeting options: the Search network, and the Display network (formerly known as the Content network). When performing PPC marketing, it’s recommended that you split Search and Display into their own separate campaigns, as this will allow you to adjust your bids accordingly. The Search […]
With the new year upon us, there’s no better time than now to optimize your website for mobile traffic.
The research on what marketing works (and what doesn’t) can be shocking. Find out what tactics get the best results with today’s customers.
Your cover picture dominates the Twitter profile for your small business. This short video shows how to create and upload and BRANDED Twitter cover. Given the visual impact of this image, it is one of your best tools for quickly and powerfully conveying what sets your business