Surviving COVID-19 and Remaining Financially Sound as a Small to Medium Sized Business
Everyone is wondering how to remain fiscally solvent when much of the country remains under stay-at-home orders as states work to increase COVID-19 tests and the medical community diligently works toward treatments and, hopefully, a vaccine that can stand up to the...
Marketing in the Time of COVID-19
This is a more personal, and more direct article than we usually publish. Like most marketing firms, we plan our content and our customer's content in advance to create a buffer for strategy, planning, review, revision, and implementation of planned messaging. The...
Get The Most From Your Social Media Marketing
For a successful marketing strategy, you need to be able to engage with your customer base. One of the most immediate ways to have a multi-directional conversation (business to customer, customer to customer, customer to prospect, prospect to business) is through...
The Real Value of Blogging
These days, it can sometimes seem like the world of digital marketing is all about speed and following the latest trend. With so many platforms and options available, it can be overwhelming to decide where to put your energy and messaging to connect with your...
Re-Imagining Your Marketing Mix? Start With the Fundamentals
When talking about digital marketing, it seems that there are so many platforms and channels available these days. However, while it’s easy to get excited about broadcasting your message through every channel and on as many platforms as possible, you must remember...
By the Book: The Fundamentals of SEO Marketing
Because marketing is such a foundational part of your business success, there can sometimes be a lot of pressure to chase trends in an effort to capitalize on the “next big thing.” However, when it comes to inviting engaged audiences to your website, search...
Awarded Marketing Firm of the Year!
We are pleased to announce that Acquisition International: The Voice of Business, has recognized Green Vine Marketing for our work in 2019 as Marketing Firm of the Year. Acquisition International is an independent monthly digital magazine bringing the latest news...
Why You Need to Pay Closer Attention to Your Marketing Plans
Let’s face facts - if you want to grow your business, you need to invest in marketing. Without the right advertising and promotion, there is no way that you can increase your market share and build profits over time. Unfortunately, for many companies, marketing is...
Preparing Your 2020 Marketing Plan
As we’re about to enter the roaring 20’s yet again, it’s time to start focusing on your business’ marketing potential for the new year. Planning and preparation are two critical elements if you want to make sure to grow business in 2020 and beyond. So, to help you...
When Should My Business Build a Brand?
When it comes to marketing your business, you already know that brands are some of the drivers in consumer focused product marketing. However, while it may seem obvious that your company should be branded, the reality is that several factors can affect whether or...