We’ve updated this article with the latest on utilizing an SEO Sitemap to optimize your website for search engines. A sitemap strengthens the Search Engine Optimization of your website. Like many other components of Search Engine Optimization, a sitemap is a...
With more than 2 billion monthly users, Facebook has become a popular marketing tool used by businesses to reach and attract new customers. Using the social media network, businesses can build a following while conveying their brand messages to their audience in the...
If you’re hoping to achieve higher search rankings with your business’s website this year, you need to use the right search engine optimization (SEO) tactics. Now that 2019 here, you can expect to see several new SEO trends emerge. And by incorporating...
Should your business focus its digital marketing budget on pay-per-click (PPC) advertising or search engine optimization (SEO)? That’s the million-dollar question. Both digital marketing strategies can drive countless visitors to your business’s website,...
Negative SEO is a form of search engine optimization (SEO) that involves optimizing a website or web page for lower rankings. If your site’s search rankings have tanked in recent months, you should consider the possibility of a negative SEO attack. It’s...
Statistics show that more than half of all searches performed on smartphones and tablets have local intent. As a local business owner, you can capitalize on this trend by creating a strong online presence. Here are six powerful ways to promote your local business...
