tell your story in 1080p
Today, adults spend almost six hours per day watching online video content, according to Nilsen’s 2018 quarter 1 report. Because of the ubiquity of video, and because audiences love watching video at every level of production, from cell phone videos to HBO and streaming movies, the opportunities for you to tell your story and connect with your audience audience through video-based storytelling are extensive. Whether you are posting updates via a Facebook or Instagram story, or adding a professional video to your website, audiences are ready to watch you on video.
Professional videos are one of the most potent mediums you can use to engage your audience. In fact, according to an eyeviewvideo.com study, landing pages with video increases conversion up to 80%! On social media platforms, videos receive some of the highest click-through rates of any marketing medium and create a personalized experience for your viewers. By combining a great story with a professional look, you change the way people perceive you and your business. Video makes your story real to your viewers. Video makes it authentic.
Most companies don’t know that video has one of the highest ROI’s of any marketing strategy. Animoto reports that four times as many buyers would like to watch a video about a product than read about it. Think about the media you engage with. How many articles or blogs have you read start to finish? What about video? Do you hear people talk about what they watched or what they’ve read? And when the video is well produced and personal, it connects even more.
Videography is more than just rolling a camera. Our team will take your story and visualize your work and the products and services you provide. We will partner with you to capture the right images, the right look and feel – professional, fun, friendly, creative, rock’n’roll, western, athletic, tough, industrial and on and on. We’ll get the shots and edit them into a story arc to motivate, engage or educate your audience.
Video serves many purposes within a marketing plan. First, build awareness of your key value proposition. Let people know who you are, what you do, and how you are different. Reinforce your value proposition with storytelling and demonstrations. Build your brand by showcasing the experience customers have through your products and services. Utilize experience and vision to reinforce attitudes and beliefs about your brand.
YOUR STORY is the GUIDE
As with our web, photo, and copywriting, video stories start with your brand and your story. We work with you during the development phase to imagine your world through the eyes of your core audience. From there, the script takes form. Develop your script and shot list with us, or bring production-ready materials and we will take it from there. We can also cast talent, scout locations and handle full production responsibilities, depending on the scope of your project.
Our team works with you to draw out your story. In marketing, often it’s the things you find most common that stand out to audiences. Who knows how buildings are built, products are designed, food is grown, decisions are made and customers served? You do. And only you know how you get the work done. We will capture your process and the intentions behind every step to showcase your expertise and commitment to a job well done.
POST PRODUCTION MAGIC
In post, we select the best shots and takes, and stitch them together into a comprehensive whole. Audio is treated to make voices rich, present, and compelling. We color correct, and for some projects, color grade the final edit, then export video for broadcast, online distribution, DVD or BlueRay. You have full access to your finished video and all video assets captured along the way. Whether it’s for social media, YouTube, broadcast or projection, we have a workflow that delivers what you need.
(720) 295 - VINE
(720) 295 - 8463