Marketing Strategies

When talking about digital marketing, it seems that there are so many platforms and channels available these days. However, while it’s easy to get excited about broadcasting your message through every channel and on as many platforms as possible, you must remember...

Because marketing is such a foundational part of your business success, there can sometimes be a lot of pressure to chase trends in an effort to capitalize on the “next big thing.” However, when it comes to inviting engaged audiences to your website, search...

We are pleased to announce that Acquisition International: The Voice of Business, has recognized Green Vine Marketing for our work in 2019 as Marketing Firm of the Year. Acquisition International is an independent monthly digital magazine bringing the latest news...

Let’s face facts - if you want to grow your business, you need to invest in marketing. Without the right advertising and promotion, there is no way that you can increase your market share and build profits over time. Unfortunately, for many companies, marketing is...

As we’re about to enter the roaring 20’s yet again, it’s time to start focusing on your business’ marketing potential for the new year. Planning and preparation are two critical elements if you want to make sure to grow business in 2020 and beyond. So, to help you...

When it comes to marketing your business, you already know that brands are some of the drivers in consumer focused product marketing. However, while it may seem obvious that your company should be branded, the reality is that several factors can affect whether or...

With the holiday season officially here, stores -- both physical and digital -- are doing the hard work of placing the right products, at the right time, in front of customers at the right price to motivate the sale. It’s boom or bust season for business owners,...

With Thanksgiving practically right around the corner, chances are you’ve spent a great deal of time thinking about the day after. Black Friday is already proving to be as big a deal this year to retailers as ever before. Stores have already started to hint at the...

As a business owner, you understand that marketing is crucial for your brand’s long-term success. However, all too often, entrepreneurs assume that developing a single marketing strategy once is all it takes. The reality, though, is that you need to keep updating...

When it comes to promoting your business, your sales team is a big part of promoting your business. However, if you’re relying solely on outbound calls, word of mouth and personal selling, you will be losing out on an important part of the sales process. Some tools...