5 Tips to Increase Web Traffic
Traffic is the single most important element in a website. Without traffic, no one will read your content, click your links, or buy your products/services. But how exactly do you attract people to your website? There are dozens of ways to increase web traffic, some...
Green Vine | Jun 20, 2016
How to Increase Social Media Engagement
Every small business owner should include social media as part of his or her digital marketing strategy. With nearly 3 in 4 adults using social media, there's a good chance your business's target audience is also using it. But it takes more than just a generic...
Green Vine | Jun 13, 2016
Search Engine Marketing: 4 Thing to Consider
Search engines are a valuable platform on which business owners can promote their products, services and respective brand. Google alone receives a whopping 100 billion searches per month -- a number that grows larger with each passing year. As a business owner, you...
Green Vine | Jun 6, 2016
Search Engine Optimization 101: Crash Course on SEO
Still trying to wrap your head around search engine optimization (SEO) and how it works? Whether you're a seasoned webmaster who owns a portfolio of 100+ websites, or if you're looking to launch your very first website, you've probably heard of SEO before. But what...
Green Vine | May 30, 2016
Are You Guilty of Making these Content Marketing Mistakes?
Content is the single most important element on a website, blog, social media account or virtually any other online medium. It drives traffic, search rankings, authority and brand visibility. Unfortunately, though, many business owners are guilty of making one or...
Green Vine | May 23, 2016
5 Ways to Enhance Your Social Media Marketing Campaigns
It takes more than just a generic Facebook Page or Twitter account to attract a group of loyal followers. You'll need to invest the necessary time and energy into enhancing your social media presence to really attract a following. The good news is that you can...
Green Vine | May 17, 2016
A Crash Course on Usability Testing for Websites
When was the last time that you conducted a usability test of your website? When you're busy creating new content, building backlinks, and optimizing your site for higher search rankings, it's easy to overlook something as simple as a usability test. Unfortunately,...
Green Vine | May 9, 2016
How to Optimize Your Videos for Higher Search Rankings
Are you using videos to promote your products, services and/or brand? If not, you should. According to a report published by ZenithOptimedia, online video viewing increased 23.3% in 2015. Assuming it stays on its current course, it will likely increase by another...
Green Vine | May 3, 2016
Landing Page Metrics to Watch
Landing pages have one primary goal: to make visitors take action. This "action" can be buying a product or service, signing up for an email newsletter, or entering the visitor's personal information into a web form. When a landing page fails to achieve this goal,...
Green Vine | Apr 26, 2016
4 Reasons to Embrace Inbound Marketing
Still struggling to attract customers and generate sales? Regardless of your business's niche, chances are it will benefit from the use of inbound marketing practices. Many business owners remain fixated on tradition, archaic methods of promotion, often revolving...
Green Vine | Apr 18, 2016
