Statistics show that nearly half of all internet searches have local intent. In other words, roughly one out of every two searches are performed with the goal of finding information about a local business, organization or event. Owners of local businesses should...
Are you building backlinks with the right anchor text? Backlinks are an essential component of an effective search engine optimization (SEO) strategy. You give your site a helping hand, however, by using the right anchor text. Overview of Anchor Text Anchor text is...
There are currently more than one billion websites on the World Wide Web, according to a report published by NetCraft. Of course, this number is almost certain to grow as more and more businesses acknowledge the importance of a strong online presence. If you want to...
Not every shopper who adds a product to their online shopping cart will buy that product. In fact, statistics show that roughly 70% of shoppers will abandon their cart before following through with the checkout process. As an e-commerce site owner, it’s...
Content marketing has become a buzzword among digital marketers over the past year. It involves the use of high-quality, relevant contact to encourage higher search rankings and generate more sales/leads. But if you’re still performing content marketing by hand,...
Wouldn’t it be great if you could tell Google where you’d like to rank and for which keywords? Sure it would! Because we all know that the higher a website ranks in the search engines, the more traffic it receives. But if ranking were this easy, the search...